Malaysia Jadi Negara ASEAN Paling Banyak Dikunjungi Turis 2025

KUALA LUMPUR, MALAYSIA - JANUARY 01: Fireworks light up the sky as the Petronas Twin Towers are seen during New Year celebrations at Imperial Lexis Kuala Lumpur on January 01, 2026 in Kuala Lumpur, Malaysia. (Photo by Annice Lyn/Getty Images)

Malaysia menjadi negara dengan jumlah kunjungan wisatawan terbanyak di Asia Tenggara pada 2025, melampaui capaian tahun sebelumnya. Getty Images/Annice Lyn

29 December 2019, Malaysia, Langkawi: The Sky-Bridge is a curved pedestrian cable-stayed bridge on the west coast of the island. Photo: Damian Gollnisch/dpa-Zentralbild/ZB (Photo by Damian Gollnisch/picture alliance via Getty Images)

Dalam 11 bulan pertama 2025, Malaysia mencatat 38,3 juta kunjungan turis asing, melampaui total kunjungan sepanjang 2024. Damian Gollnisch/picture alliance via Getty Images

KUALA LUMPUR, MALAYSIA - OCTOBER 8: A general view from Batu Caves, one of the significant pilgrimage centers for Hindus with its temples in Kuala Lumpur, Malaysia on October 8, 2022. The caves are estimated to have formed on the limestone hill about 400 million years ago. Monkeys, attracting great attention of tourists at the temple, frequently steal items and foods from humans. (Photo by Idris Sulun/Anadolu Agency via Getty Images)

Pencapaian ini dikaitkan dengan kebijakan visa yang fleksibel serta perbaikan infrastruktur pariwisata secara masif. Idris Sulun/Anadolu Agency via Getty Images

KUALA LUMPUR - JANUARY 05: Tourists visit the Batu Caves temple on January 05, 2025 in Kuala Lumpur, Malaysia. Batu Caves in Malaysia is a religious site featuring Hindu temples within limestone caves, attracting thousands of visitors and pilgrims annually. (Photo by Lauren DeCicca/Getty Images)

Sebaliknya, Thailand hanya mencatat 32,9 juta kunjungan pada 2025, turun 7 persen secara tahunan menurut laporan Bloomberg. Getty Images/Lauren DeCicca

KUALA LUMPUR, MALAYSIA - 2025/05/22: A couple of tourists seen at River of Life. (Photo by Faris Hadziq/SOPA Images/LightRocket via Getty Images)

Penurunan ini menjadi yang pertama dalam satu dekade terakhir di luar masa pandemi. Faris Hadziq/SOPA Images/LightRocket via Getty Images

GEORGETOWN, PENANG, MALAYSIA - 2025/04/21: People walk down a street in Georgetown, Malaysia. George Town is a UNESCO World Heritage Site known for its rich cultural heritage and diverse architecture, attracting tourists with its unique blend of history and modernity. The tourism sector significantly contributes to the local economy, supporting traditional trades and boosting the overall economic growth of the region. (Photo by Stephen J. Boitano/LightRocket via Getty Images)

Thailand menghadapi sejumlah tantangan, mulai dari kasus penculikan turis, gempa bumi, ketegangan perbatasan, hingga banjir besar. Stephen J. Boitano/LightRocket via Getty Images

Little India Brickfields in Kuala Lumpur, Malaysia. It is known for being a vibrant cultural hub for the Indian community. (Photo by: ruelleruelle/UCG/Universal Images Group via Getty Images)

Di tengah kondisi tersebut, Malaysia memperpanjang bebas visa bagi wisatawan China serta memperluas rute penerbangan internasional. ruelleruelle/UCG/Universal Images Group via Getty Images

Lake, Taman Botani Perdana (Perdana Botanical Garden), Kuala-Lumpur, Malaysia. (Photo by: ruelleruelle/UCG/Universal Images Group via Getty Images)

Sementara itu, Indonesia mencatat 13,98 juta kunjungan wisatawan mancanegara hingga November 2025. ruelleruelle/UCG/Universal Images Group via Getty Images

People visit the Batu Caves temple complex on the outskirts of Kuala Lumpur, Malaysia, on July 17, 2025. Batu Caves is a popular Hindu pilgrimage site and tourist destination, known for its colorful hundreds of stairs and cave temples. It features a large golden statue of Lord Murugan in front of the entrance. Inside the Temple Cave, visitors explore Hindu shrines, statues, and murals. (Photo by Agoes Rudianto/NurPhoto via Getty Images)

Keberhasilan Malaysia ini menandai pergeseran peta pariwisata Asia Tenggara, dengan fokus pada kemudahan akses dan kenyamanan wisatawan sebagai kunci utama. Agoes Rudianto/NurPhoto via Getty Images